CC-CLI Routes
Elevate Every Customer Interaction

CC CLI routes, or Call Center Calling Line Identification routes, are a type of telephony service specifically designed for call center traffic over VoIP networks. These routes enable agents to view customer phone numbers before answering calls, providing context and helping them access customer records before interactions. CC CLI routes are considered premium routes compared to non-CLI routes, offering higher quality audio and reliable connectivity. They are particularly useful for call centers handling sensitive calls that require caller ID verification

CC routes, short for Call Center routes, are specialized telephony services designed to handle high-volume call traffic in call center environments. These routes efficiently distribute incoming calls to available agents or departments, ensuring that customers are connected to the appropriate personnel who can address their concerns. CC routes are particularly useful for managing large volumes of inbound communications and optimizing resources, reducing customer wait times, and ensuring a high level of customer service. They are often used for delivering large volumes of brief voice messages rapidly, such as voice broadcasts, notifications, or verification messages.

Non-CLI routes, also known as grey routes, are a type of telephony service where the calls do not display any information about the caller, such as their phone number. Instead, the recipient may see a blocked call or a random number. These routes are typically less expensive than CLI routes, but the quality of the calls can vary. Non-CLI routes are often used for cost-effective communication, but they may not be as reliable or offer the same level of transparency as CLI routes.

CLI (Calling Line Identification) routes and Non-CLI routes are two types of telephony services with distinct differences. CLI routes display the caller’s phone number to the recipient, providing transparency and credibility, and are known for offering high-quality audio and reliable connectivity. In contrast, Non-CLI routes, also known as grey routes, do not display any information about the caller, such as their phone number, and may show a blocked call or a random number. While Non-CLI routes are typically less expensive, the quality of the calls can vary, and they may not be as reliable or offer the same level of transparency as CLI routes.